Search Engine Optimisation
With this, everything comes into play. Whether it's focusing on <h1> tags or ensure there is a description on every picture. It is vital to focus on the key aspects of search engine optimisation. Not to mention the fact that <meta> tags need to come into play, or how there NEEDS to be an emphasis on organic and paid searches.
SEO is really tailored to each individual business needs and their unique selling points.
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